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Humana Support for Veterans | Healthcare Corporate Video Production Louisville

Humana has a long-standing commitment to the men and women who have served in the United States military — and this overview video was produced to highlight the partnerships and programs that bring that commitment to life.

We produced this piece for Humana, capturing the breadth of their veteran-focused work through the organizations and individuals at the center of it. Veterans' health and wellness is a cause that requires care and credibility in the telling — the stories are real, the people are real, and the stakes are meaningful.

We brought the same documentary sensibility to this production that we bring to all of our healthcare and mission-driven work: letting the substance of the story carry the piece, with production quality that supports rather than overshadows. The result is a clear, compelling overview of what Humana is doing for the veteran community and why it matters.

About This Project
Client: Humana
Type: Corporate video, cause marketing, veterans affairs
Location: Washington, DC
Services: Production, interviews, editing

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John Flower Productions produces corporate and cause-driven video content for healthcare organizations and national brands. Ready to talk about your next project? Contact us.

Video Transcript:

As veterans transition from military to civilian life. There's a role for society to play. There's also a role for Humana as we partner with these veteran focused organizations to ensure that our veterans have access to all the Care that they need the veterans benefits landscape can be incredibly complicated especially for transitioning service members who may have never needed to access their earned benefits before what the VFW in our Global Network of Advocates does is we provide representation throughout the process help explain to Veterans what they need to know about their earned benefits what they may qualify for and then walk them through that process. It's a lot like going into a big city without a road map. Going into the claims system. So our service officers are that roadmap, we're doing what we can in partnership with Humanity to make sure that hey let's get the message out there that there are avenues for you to turn to there are places for you to go to talk to people and get assistance.

When a veteran comes to one of our service officers, they're usually there because of a chronic health condition or some other unmet need and so when our Advocates are meeting with veterans, it's critical that they can identify things like food insecurity access to healthcare issues or or even stable housing or potential family and relationship issues. These are all predictive factors for suicide homelessness other crises in their life. But when you partner with someone like Humana who understands the health care needs and concerns like they do to help push the message even further and broaden the reach that we have. It makes a significant impact in the community at Humana. We are committed to Whole Person health and what that means in particular for our veterans is to ensure that they are not only getting the medical care that they need but that we're really focused also on their behavioral health needs we're very concerned about the risk that veterans have for suicide and so we're focused on good mental health or Behavioral Health needs clinical Health needs. As well as addressing the social determinants of Health that contribute to overall well-being. We do suicide prevention online training where you can actually go through this program and learn how to talk to someone about suicide when I am doing events. I need a community and saying hey, I am focusing on veteran suicide and Humana jumps on board that just gives me that boost of confidence that I can continue to create other programs that's going to help veterans veterans have done so much to serve our country that they deserve to have the best health possible. And so human is committed to helping them achieve their best health through not only ensuring they get the right clinical medical care, but ensuring that we can try to help them remove these social health barriers one at a time beyond what human has brought to the table for helping to train our service officers Humana and it's veterans Network specifically bring resources to our communities to better reach veterans and better address those social determinants of Health. What our service officers provide is just one facet of that. We can help steer a veteran toward economic stability stable housing even access. Healthcare through VA but there are other things that we can't address and that's really where Humana has stepped up to the plate. To make sure that they're reliable resources for veterans. Our veterans have given so much to our country through these Partnerships. We hope to give back by ensuring that our veterans have access to all the services that they deserve.

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